What is WooCommerce? Learn the Basics
Customizable Shop and Free Plugins
WooCommerce is well-known for being an affordable option because the website does not come “pre-packaged.” Instead, users can add a variety of plugins to their store, providing a virtually unlimited number of combinations. When looking to increase ecommerce sales, WooCommerce offers a chance to lower your overhead – and simultaneously create a one-of-a-kind store design.
Furthermore the code that underlays your WooCommerce store is open source! This means that, if in the future you decide to set up your e-commerce store somewhere else, you can take the code with you. If you spent hours configuring your stores code (or paid someone to do it for you), that time and money does not go to waste if you move on from Woo!
Content Management Handled Through WordPress
It’s also important to know that WooCommerce is integrated with WordPress – the world’s largest content management site. When trying to increase e-commerce sales, consistent quality content is one of the key pillars of success. Many storeowners appreciate the full integration WooCommerce into WordPress. It provides a central location for your entire Content Management System. You can run email correspondence, social media links, and your e-commerce business all from WooCommerce.
If you want help understanding WooCommerce plugins or how to better customize your store, download the Ad360 app today or try our free demo! We’ll provide a free site audit and our expertise on how you can increase your e-commerce sales today 😊 We look forward to meeting you and making your store the next e-commerce success!
We just hit 100 Clicks from Google Search!
Yesterday, we got a great news by email: Google search Console congratulated us on reaching 100 clicks in a 28-day period for the 1st time!
This is the result of months of content we’re producing every day in this blog, to share with you insights and tips!
Our goal is to make business owners happy, productive and successful!
Come back to this blog every day to get a new free article and learn about e-commerce and marketing best practices!
Here are a few examples of recent articles that we hope you’ll find interesting:
Shopify vs. WooCommerce – Battle of the Platforms
Business owners interested in taking their business online may be wondering, “Do I sign up with Shopify paid advertising or WooCommerce?” Read below to figure out which e-commerce platform will best increase your sales online!
Shopify vs WooCommerce: Features & Functions
When it comes to functionality, the comparison between these two e-commerce giants is simple – Shopify is easier to use for beginners, while WooCommerce has better flexibility and a wider array of customization features.
If your online advertising strategy is in its early stages, and you do not feel comfortable with the technical aspects of e-commerce yet, it may be best to go with Shopify paid advertising. WooCommerce may be better for business owners who want firm control over customization of their website. WooCommerce also is known for its high-end SEO plugins
Shopify vs. WooCommerce: Pricing
Shopify paid advertising, while having the edge in simplicity and ease of use, is usually more expensive than WooCommerce. Be prepared to spend up to $200/month just to keep your store up and operating on Shopify!
Make sure your Shopify advertising strategy is in place before you take on this expense. E-Commerce overhead can add up, and if you do not have a blueprint of how to advertise on Shopify, you could end up feeling overstressed on your store’s performance.
WooCommerce’s plugins are “a la carte,” meaning you can only pick the necessary plugin and run your store for half the price ($100).
Whether you use Shopify or Woocommerce for your e-commerce business, partner with Ad360 to get the best promotional software on the web. Our app is free to download, and after getting our free trial, you’ll be convinced our automated ad bidding services bring you optimal exposure for an affordable price 😊
Return on Click Investment
What is the Return on Click Investment?
And why is it important to maximize your conversions?
Today we’re reviewing a super insightful article from the Baymard Institute, describing what this concept they invented: Return on Click Investment.
Mastering this idea will help you to better organize your website, and know how to present information to ensure your visitors stay on your website and complete their purchases.
If you liked the video, please help us make it more visible by liking, subscribing, and commenting below. Feel free to share the video with anyone it may be useful!
Ads are coming to Netflix!
Soon, you will be able to advertise on Netflix!
Indeed, Netflix is planning to introduce an ad-supported tier, reportedly before the end of 2022.
This is a big strategic shift from Reed Hastings and the Netflix management, as well as a great opportunity for business owners.
The more advertising opportunities you can choose from, the better!
We review in this video what we already know and what’s still unclear about Netflix’s future plans: