The Impact of Shopify’s Stock Split
Shopify’s Recent 10:1 Stock Split
As a storeowners trying to increase your sales on Shopify, you may have noticed that Shopify itself has been in the news lately!
While still up over 900% since its launch in 2018 – which is amazing – there was a recent slump in Shopify’s stock price. To address the issue and set up the company for future success, Shopify announced a 10:1 stock split.
What does this mean? It doesn’t affect anything other than the volume of shares. For example, if you owned 100 stocks of Shopify worth $10 each, there are now 1,000 shares – but each one is now worth $1!
Since you are focused on boosting your own Shopify sales and not much else, it may help to answer the question – “Should I be worried about the recent news of Shopify’s stock?”
Quick answer – no! Shopify is poised to reap the benefits of the e-commerce industry’s growth the next several years, meaning the over 2 million users can ride the wave of their success 😊 Read below for more info on Shopify’s future prospects!
Shopify is Partnered with the Major Tech Platforms
While other e-commerce sites are out there, Shopify is one of the strongest platforms due to its partnerships with tech companies like Meta, Tik Tok, Alphabet, and JD.
When trying to figure out how to increase Shopify sales for your own store, know that Shopify itself is doing the same! Having full integration with the most widely-used tech platforms means that a temporary slump in stock price – or the news of a 10:1 stock split – will not impact its users in any significant way.
You can rest easy that Shopify itself is trying to figure out how to generate more sales on Shopify for you! While on a different scale, leveraging major partnerships with social media companies like Tik Tok mean that the future looks bright for Shopify and its millions of merchants.
A Temporary Slump Won’t Stop E-Commerce Growth
Some folks worry that, coming out of the pandemic, e-commerce stores may take a hit as customers flock back to brick-and-mortar stores. On the whole, as you look for how to increase Shopify sales on your own store, remember this fact for motivation:
There is no stopping the e-commerce juggernaut. E-commerce is poised to surge from $5.5 trillion in 2022 to $7.4 trillion by 2025.
Of all the major e-commerce platforms, Shopify is arguably in the best position to reap the rewards of online retail growth. So, while you figure out how to generate more sales on Shopify, keep an eye out for more tools added to the Shopify brand! There major be some digital marketing innovations on the horizon that better democratize the e-commerce space, meaning even the most tech-averse storeowners may find success online 😊
Try the Ad360 App to Help Increase Sales on Shopify
We hope you are convinced and feel secure with your decision to open a store on Shopify’s e-commerce platform. There is no reason for merchants to be worried about the recent news in the stock price and stock split.
However, figuring out how to increase Shopify sales is a big challenge! If you want help simplifying the process down to a few clicks, reach out to try a free demo from Ad360 today. With our flagship feature, Quick Ads, you need only set your daily budget and target location for ads – we’ll handle the rest, taking your online ad campaign creation to the next level 😊 Contact us today!
What differs between Clicks, Users, Sessions?
In this video, I’m responding to a question on Reddit about the difference between Clicks, Users, and Sessions on Analytics.
If you’re puzzled too, watch me read and discuss the Google Analytics documentation to make sense of these Advertising and Analytics metrics!
I’m also giving the most probable culprit IMO for this user to have such a massive difference (3x) between clicks and users.
I wish you a lot of success!
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Promote your Shopify Store in 1 click
What if you could start promoting your store in just one click?
What if complex advertising tools, headaches setting up tedious targeting options were a thing of the past?
Imagine if you could just log into your Shopify store and start advertising in just 1 click…
This dream is now a reality with Ad360’s Quick Ads!
With just one click, you can start promoting your store and advertise your products all over the web and in mobile apps.
You don’t need any technical knowledge, advertising skills, and marketing experience. You don’t need to have expensive designer-made banners or videos.
With just a single click, Ad360 App for Shopify automatically generates ads based on your product’s image, title, and price, and runs ads on websites, news sites, blogs, and perhaps in your favorite mobile app too!
Get a 14-day Free Trial by installing Ad360 App for Shopify today!
The Best App to Increase Sales on Shopify
5 Reasons Why
1) Quick Ads: One Click to Increase Sales on Shopify
Leading off with the crown jewel of Ad360, Quick Ads distills your online ad campaign settings to only “2 inputs” – budget and location. That’s it. Set those, and your next ad campaign is off and running!
The Quick Ads software, several years in the making, automatically organizes your promotions across not only social media, search engines, and mobile apps – but the entire web itself. Establishing ad campaigns on popular social media platforms and search engines can be exhaustive, as well as a major time drain to managers running day-to-day operations. We simplify the task of starting a new, effective online ad campaign down to one click.
Compare that to the multi-faceted “Ad dashboards” you see on popular social media sites or search engines – they make your eyes water with complexity. Quick Ads uses powerful software, developed over several years, to analyze and automatically set the options that best serve your ad campaign’s needs.
Ad360 considers Quick Ads its crowning achievement and the culmination of years of development. So, please reach out if you have any questions on how Quick Ads integrates to help increase sales on Shopify! We’ll be eager to show you through our free demo. It’s the core reason why Ap360 is now the best Shopify app to increase sales in 2022.
2. Live 24/7 Support to Help Strategize How to Increase Sales on Shopify
Unlike companies that automate their feedback to you, Ad360 has live 24/7 support. We are 100% dedicated to getting to know our clients and their business on a more personal level. Ad360 offers private consultations, where we evaluate the current state of your e-commerce site, creating reports with actionable tips on how to increase your sales on Shopify. All advice is geared toward improving the e-commerce shopping experience for your customers, so they grow to love your brand and products 😊
You get a chance to work with data science and online marketing experts to better grasp the difference between online ad platforms. As an example, Google Display ads do not work the same way as Facebook ads, and Tik Toks ads are different still! Leveraging these different platforms, and figuring out how to increase sales on Shopify, can be a lonely task for independent business owners.
You now have a place to ask questions about the nuances of e-commerce advertising and get informed answers from some of the most dedicated professionals in the e-commerce industry. We’ll help analyze where your customers are in the Shopify sales funnel, ensuring your customer outreach efforts are not redundant or ineffective
Our dedication to 24/7 live support is part of what makes Ad360 the best Shopify app to increase sales.
3. A Centralized Shopify Sales Dashboard for ALL Ad Campaigns
While other marketing apps for Shopify apps may help with specific functions – such as email campaigns, SEO, or ad banner generation – none are as comprehensive and streamlined as Ad360’s “total web” central ad dashboard.
Having one place to run and manage ads across all social media platforms, search engines, mobile apps, and the worldwide web itself is an innovation unique to Ad360. The simple, cozy, intuitive interface will empower you to view and manage all online ads, giving you a “bird’s eye view” of your promotional efforts. The ease and efficiency of Ad360’s central dashboard will free up time, energy, and resources to explore further how to increase sales on Shopify
The feature even gives access to automatically generated data visualizations and graphs that illustrate sales trends most impacting your business. As a certified Google partner, it is a great complement to the newly-release Google 4 analytics
4. Instantly Generated Ad Banners
Some e-commerce business owners are excellent managers and have incredible products – but their budget doesn’t allow for a freelance or full-time graphic designer. So, their “limiting reactant” in the “how to increase sales on Shopify,” equation, so to speak, is the ad visuals themselves! The writing copy may not use the right persuasive techniques, or the picture may not look as sleek and professional as the hundreds of ads users see scrolling and browsing online.
Ad360 solves the ad banner issue by extracting your Shopify store data and instantly generating over a dozen options for a single ad banner. We pull the product picture, price, and any more relevant info directly from the site for you to review and give any final touches before the ad’s release. Our automatic ad banner generation relieves your burden of constantly creating new ads to catch your audience’s attention. Designs, shapes, colors, and the message itself are all customizable – we just provide a bevy of options personally tailored to your Shopify store 😊 That way, you can add a personal touch that speaks directly to your niche audience, a key element to help increase sales on Shopify
5. We Implement the Holy Grail of Sales Conversion Rates: Hyperlocal Ad Retargeting
The number one technique to increase sales on Shopify is ad retargeting – yet we are amazed at the number of e-commerce sites that do not take advantage of it! Remember that 97-98% of online visitors, on average, leave without buying. That means out of 100 potential customers, you would only have information on 2-3 of them! No bueno.
Ad360 will deploy hyperlocal ad retargeting to every layer of your online advertising efforts – why? It enables you to “tag” the customer information of the 97-98% who leave your site and follow up with them for future promotional deals! Most customers prefer to see multiple ads before they “know” your brand and buy anyway. Ad360 does so while following the most stringent customer privacy regulations, while still providing a turnkey solution for how to increase sales on Shopify. Bringing ad retargeting to every level of your online business is a focus of Ad360, and we know it gives your e-commerce store the best chance for sales success.
Conclusion: Let Us Prove Ad360 is the Best Shopify App to Increase Sales
Skeptical? We understand 😊 That is why Ad360 offers a free demo to test the services listed above. When it comes to the question, “How do I increase my sales on Shopify,” we believe we have the best solution on the market today. Contact us now to learn more!
Start Ads in One Click with Quick Ads
Introduction: Announcing “One Click” Quick Ads by Ad360
If you’ve really dug into online advertising as an e-commerce store owner, you know that the number of options and level of detail… it can really make your head spin! Normally, setting up ad campaigns for your Shopify store involve choosing a platform, picking a device, customizing your audience, designing ads for each segment, and finally optimizing as best you see fit. On top of maintaining your store, running basic, effective ad campaigns online becomes a full-time job within itself.
What if you could do all that promotional work with one click?
That’s what today’s announcement is about. We at Ad360 are thrilled to bring you Quick Ads, the most efficient way to organize your next e commerce advertising campaign!
Set a Budget, Pick a Location, & You’re Done
Like we said above, running an ad campaign on other advertising platforms isn’t as simple as it sounds – there are multiple settings to which audience you concentrate on, what visuals you show them, and what writing copy you put up! You then pick a budget and run “split testing” to determine if one set of ads are more effective than another. All of that… for one ad campaign. Oof.
For instance, just on one platform, there are sometimes 18 unique settings and decisions business owners have to evaluate before successfully optimizing their campaigns. EIGHTEEN!
And that’s before even getting into the design of the ad creative itself. If you’re not a maestro at Adobe illustrator or photoshop, it can take hours to create a single batch of ad banners that aren’t immediately written off as “unprofessional looking” by online users. Remember, customers on sites like Facebook, Instagram, and Tik Tok are absolutely inundated with ads constantly. If your ad design is even a little off, it will stick out like a sore thumb.
With Quick Ads, there are two inputs:
- Daily budget
- Location
That’s it. From there, Ad360’s App will automatically generate your ad campaigns to promote your store. It’s that simple!
Instantly Generated Ad Banners
Most e commerce business owners out there don’t have the budget for a full-time marketing staff – QuickAds serves as an online marketing and ad design service all in one click. Instead of manually deciding who to target, on what platform, and when, Quick Ads by Ad360 automatically extracts your e commerce store data to generate dynamic ad banners. These include pictures of your products, along with their names and prices. If you want to, you can customize the ad banners colors and templates.
Geotargeted Awareness Campaigns
After picking a location, Quick Ads will instantly begin an awareness campaign targeting the set region you specified! We’ll never go over your allotted daily budget, and you will not have to worry about all the manually settings traditionally required for online ad campaigns. Quick Ads will optimize the back end for you, so you sit back and watch how we build traffic to your store 😊
Concentrating on your specified region, your products will be visible to locals across the entire web – blogs, news sites, maybe even your favorite mobile app! Imagine playing candy crush and seeing your Shopify store pop up. You’ll probably get a text or two from your friends nearby celebrating the milestone 😊
Automatic Ad Retargeting of Customers who Browsed your site
Quick Ads will also automatically “tag” any customers who visit your site, retargeting them with ads in the future. By analyzing “customer engagement” events, retargeting concentrates your ad dollars on customers who have already expressed interest in your site’s products. On average, 98% of visitors to an e commerce site end up leaving without purchasing any goods. We can improve your conversion rate by retargeting that pool of customers. The average online user likes to see between 3-7 ads before they feel they “know” your brand, so ad retargeting is an essential service – automated by Quick Ads.
Conclusion – How to Try Quick Ads Today
If you have ever experienced frustration tinkering with your online ad campaigns, reach out to try a free demo by Ad360 today! We’re confident you’ll feel a massive burden lifted off your shoulders with our new Quick Ads service. One click, and you’re ready to go… e commerce has never been this easy 😊
Easiest way to get started on Shopify!